Marketing

Making the Switch to Digital: Why Is a Digital Workplace Good for Your Business?

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Businesses increasingly use digital workspaces to establish a unified and collaborative work environment that spans both the virtual and physical worlds. A digital workplace integrates apps, data, information, and collaboration tools tailored to each employee’s role, location, and tasks. While a digital workplace boosts employee productivity, it also allows organizations to be more adaptable by choosing the services and technology that best fit their needs.

Building a Digital Workplace

Information technology companies with reliable digital workplace consultants must integrate people, processes, and technology to establish a digital workplace to provide a consistent, safe, efficient, and productive employee experience regardless of location or end-user device. This requires thinking beyond established workplace paradigms and exploring how staff may harness digital technologies to enhance customer service and the overall user experience. In today’s hyperconnected world, a comprehensive digital workplace strategy enables businesses to boost revenue, recruit and retain top talent, and outperform the competition.

What can be achieved with the right digital workplace strategy?

Businesses can accomplish the following objectives with a digital workplace strategy:

Improve employee experience and flexibility.

Millennials comprise the bulk of the workforce. This will assist in retaining, engaging, and motivating this generation. Employees can use their gadgets and work routines following modern office standards. Rather than receiving individual services, clients receive a customized workspace package based on their personas.

 

 Employee content and data are securely incorporated in cloud storage, corporate drop boxes, and collaboration tools, allowing employees to safely access information from any device, at any time, and from any location. This data access enhances organizational efficiency, productivity, and adaptability.

Reduce expenses.

Creating a digital workplace encourages collaboration while decreasing costs. It improves productivity by empowering people to resolve difficulties independently (such as password resets, connectivity issues, or specific application issues). Deskside support models that incorporate specified processes and procedures eliminate the risk of excessive reliance on individual employee knowledge.

 

 Additionally, a digital workplace can improve productivity by ensuring that business divisions are aligned and removing barriers to resource sharing. Because a digital workplace eliminates the time, location, device, and network connection constraints, it allows employees to have a more balanced work-life balance while increasing the firm’s productivity and agility.

Provide better service.

As more businesses adopt digitally, automation will play a critical role in enhancing service and operations. Certain businesses have established “tech bars” where employees can congregate during business hours rather than contacting a support desk. Additionally, a digital workplace can give employees self-service device provisioning 24 hours a day, seven days a week via vending machines and locker stations.

Help customers better.

Certain components of offering a better customer experience, decreasing expenses, and enhancing service quality can be automated using digital technologies. By investing in digital office spaces, clients can seamlessly transition between support channels (such as bots, chat, or phone) throughout the customer journey. 

 

As a result, chatbots are becoming more prevalent in self-service and information portal applications. Human assistance is frequently used only when an automated solution is unavailable. For older or non-technical clients, organizations may choose to create a rapid escalation path from automation to people.

Enhance executive decision-making.

Numerous factors exist for why firms are becoming more data-driven and digital. Service desk data analytics engines, performance analytics, dashboards, and machine learning are used to evaluate the data trail. Executives can make more informed decisions faster with a digital workplace.

Conclusion

The digital workplace fundamentally alters how individuals communicate, how organizations assist their consumers, and ultimately, how enterprises operate. Achieving workplace transformation is a business’s strategic decision, not a cost-cutting strategy to commoditize services and support. A business that implements a digital workplace successfully will reap tremendous business benefits with far-reaching effects.